Hypergrowth

With applied E-Commerce Data Theory William Painter was able to scale over 5x revenue in under 12 months. With this Data Driven approach to decision making and by optimizing The Visual Spectrum with combination of Hero Videos, Creative Direction, Omni-Channel Marketing, and Conversion Rate Optimization the brand was able to successfully control the Velocity of Scale by unlocking the power of YouTube Marketing. William Painter utilized an 80/10/10 Omni-Channel Strategy and drove over 180,000,000 views and well over 1,500,000,000 impressions.